Internet marketing is really a very general term that relates to many different things, but the main idea is to get your site noticed. SEO (Search Engine Optimization) and PPC (Pay per Click) are both very important and a little of each can go a long way to getting your site ranked high on the web.
Let PC IT Services Get Your Site Noticed
Search Engine Optimization
SEO starts with your website structure a well formatted site with robot friendly navigation and image display on all pages is key. All web sites are designed by using html code, weather it is static html or generated by server programming language, this allows them to display properly when viewed in a browser (Internet Explorer, Firefox, Chrome etc.). This code is all that search engines see to determine how relevant your site is on a particular subject. You could have a beautiful site loaded with fantastic pictures of your products and services but a search engine may only see a non relevant file name (ex. IMG1009.JPG) and have no way of determining its relevance to what your page is about. PC IT Services takes great care to develop unique relevant content for your site in a format easily indexed by search providers.
Search Engine Submission, Social Networking, Content Management are all very important tools to get customers to your site and keep them coming back!
Pay Per Click Marketing
Google, Bing, and Yahoo all offer pay per click services for your web site. Pay per click is an easy way to get your site listed right at the top of the search page. You simply pay when someone “clicks” on your ad and they are brought to your web site. It seems simple, but it’s really not. It is very easy to waste a lot of money by setting up a pay per click campaign improperly. As a Google partner with experience in keyword marketing combined with good SEO relevant site, PC IT Services will deliver the results you need to succeed.
All of the above and much more can help get you the exposure you need.
Please call or email me at any time for a free analysis of your web site an marketing strategies consultation.